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Cookbook Logo
I was commissioned by the beautiful people at St Mary’s Kids to create a logo for their Farm to Table program. It will be going on their official cookbook soon!
Lets start with some concepts!
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Starting out traditional
I started out with some designs that were more on-the-nose. It was going to go on a cookbook, and it was focused on the Farm to Table aspect of the program. So who wouldn’t start with a farm and farm food?
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My favorite is not the client's favorite
Many times, what you think looks great, is not what the client thinks looks great. Ultimately, that’s OK! The committee approving of the design was the staff as well as the kids of St. Mary’s!
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No more outlines...only food and cute faces
A new mockup was a hit! The kids and staff loved the 3 little faces on the right.
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